Look what just "popped up".
The Pop Up Series, a part of Culture Crawl, is a branded series of events throughout the year. The series focuses on Dance, Film and Music. Being yearlong, the series is meant to engage the local community on a continuing basis, building up to the next year's Culture Crawl. Community engagement is key for this series' success. Wizdom Media is proud to have created the branding for this project.
The Peak of communication.
With the third edition of the Mountainside Peak put to bed, Wizdom continues its work with the Borough to create the quarterly publication. The folded piece, which is mailed to residents, begins with a message from the mayor and is jam packed with vital information and a full calendar of events. In addition to the masthead design and page layout, the Wizdom Team works with the client and printer to develop a workable creative/production timeline – a crucial (often unspoken) element of a project of this caliber.
Rahway: A Creative epicenter
Culture Crawl is a free one day arts festival throughout the entire downtown of Rahway. With many activities occurring, Culture Crawl is a feast for the eyes, ears and soul. The streets are transformed by color, sound and movement on every corner. The event is for all ages and family friendly. Wizdom Media is proud to have created all the event branding, collateral and managing the Culture Crawl website.
Wizdom among the Crème de la Crème.
The NJ Advertising Club sponsored the 48th Annual Jersey Awards on June 8th, 2016 in Cedar Grove, NJ. The Jersey Awards celebrates creative excellence in advertising throughout the state. This year the theme was "Cream of the crop". Wizdom Media entered projects that we were the most proud of. With 570 entries in a multitude of categories and disciplines presented, the competition was stiff.
We are very pleased to announce that we won a grand total of 6 awards!
Here is the breakdown of accolades.
• 1st place in the “Best of Public Relations” category for the City of Rahway's 2015 Winter Wonderland.
• 1st place in the “Public Relations: Special Events Client Celebration” category for the City of Rahway's 2015 Winter Wonderland.
• 1st place in the “Public Relations: Miscellaneous” category for the City of Rahway's 2015 Halloween in Rahway.
• 1st place in the “Collateral” category for Wizdom Media's 2015 Holiday card.
• 1st place in the “Public Relations Incentive Program or Contest” category for the City of Rahway's 2015 March Madness.
• 2nd place in the “Collateral Advertising for the Arts” category for the City of Rahway's 2015 Culture Crawl.
“MUNCH” Ado About Something.
Munch Madness, Rahway's food truck, barbeque and basketball extravaganza is back for its 2nd year! Featuring a variety of Food trucks, a BBQ competition, game viewing tent, Carnival-style games, basketball competitions and an appearance by the amazing Court Jesters, the outdoor event is a paradise for food lovers and basketball fans. Wizdom Media is proud to have created all the event branding and graphics a second year in a row.
“Walking in Rahway's Winter Wonderland…”
Hometown holiday season spirit was on full display in downtown Rahway for this year's Winter Wonderland. Thousands of people crowded the streets, enjoying the live entertainment and multitude of activities. Like good little elves, Wizdom very much enjoyed tinkering in our “branding workshop” to create all the graphics for the day's events. Whether it was signage, maps or collateral, much eggnog and candy canes were consumed in the process.
#TeamVampire vs #TeamZombie (and more!)
Halloween absolutely exploded in Rahway this year, and Wizdom had a blast creating graphics, signage, maps and collateral for the multitude of festivities. From family-friendly “Trunk or Treat” to the first edition of “Zombie vs Vampire Walk”, there were plenty of opportunities for branding, design and evil fun.
“Rocking the Cause” to help end hunger in Rahway.
In support of the City of Rahway's Foodstock (Sunday, October 4th 2015), Wizdom Media created a branding package that included digital assets and print collateral. The family-friendly event, which included live music, filled the pantry of the Rahway Food for Friends, surpassing the event's goal. Wizdom is proud to have been involved in such a worthwhile and successful day.
Never Know Where You'll Spot One of “Rahway's Own.”
Wizdom Media partnered with Rahway Arts District Inc. to create the “Rahway’s Own” campaign which showcases Rahway, New Jersey as ‘Home to Creativity and Innovation.’ Among other collateral, the marketing initiative features a series of large-scale posters highlighting the achievements of Rahway residents, both historical and current. The posters appear in high-traffic areas, including New Jersey Transit station platforms.
Visit rahwaysown.com for more information on the campaign or to nominate a current or former stand-out Rahway resident. Central NJ residents can view the Rahway's Own posters (above) in person at the Menlo Park Mall in Edison, NJ.
What the Cluck? Rahway Fried Chicken gets a Facelift.
Wizdom Media worked hand in hand with the City of Rahway and the owner of Rahway Fried Chicken to enhance the curb appeal of one of the City's favorite eateries. Wizdom's role in the project involved a rebranding of the company Identity, which included a new logo, external color scheme, a new awning, window clings and street banners. The work in progress is slated to be completed by September 14. In the meantime they are open for business so come get your wings.